Role:
Art Direction
Design

To mark the 25th anniversary of the iconic Freedom Chair in 2024, Humanscale launched a special limited-edition release accompanied by a traveling pop-up exhibition titled "A Diffrient Perspective: Freedom Chair Turns 25." The exhibition premiered at Clerkenwell Design Week and continued on to several major design fairs around the world throughout the year.

The showcase featured an engaging mix of displays, including a curated lineup of chairs and a historical timeline highlighting the chair’s design evolution, technological innovations, and the milestones that have made it a benchmark in ergonomic seating over the past quarter-century.